Google Diversity Algorithm Updates & Why Trust Improves Rankings

The Google Diversity update is a new one that happened back in June.

We have experienced issues with numerous clients, and in early August 2019, Google said, there are issues with the indexing of new content.

There have been a lot of issues with Google Search, as mentioned in previous videos this year. The diversity issues are proper development because it's supposed to reduce duplicate results coming from the same website in search results.

This is going to be an enhancement to the user experience. We have still witnessed some issues where competitors are coming up for two results, and it seems diversity is not 100% rolled out yet.

It's hard to keep up with all these developments, so, that's why website owners should focus on trust. Trust is essential with Google and earning reviews for your business and creating excellent content. Focus on building out your website that is not chasing the sale but solving the intent of a person researching a solution your website may provide.

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