Inside VeeamON 2023: Object First Ootbi for Veeam and Immutability in the Fight Against Ransomware

In today's digital landscape, the threat of ransomware continues to loom over organizations of all sizes. As businesses strive to protect their critical data, Object First emerges as a game-changer with their Ootbi solution. In this exclusive interview, we sit down with Anthony Cusimano, technical marketing director of Object First, to explore the innovative features of Ootbi and its role in providing simple, powerful, and affordable backup storage for mid-enterprise Veeam customers.

Understanding the Need for Ransomware-Proof Backup Storage:

Ransomware attacks have become increasingly sophisticated, targeting organizations across industries. These malicious attacks can encrypt critical data, rendering it inaccessible until a ransom is paid. To combat this growing menace, Object First has developed Ootbi, an out-of-the-box solution designed to provide ransomware-proof and immutable backup storage.

The Power of Object First Ootbi:

Anthony Cusimano provides valuable insights into the capabilities of Ootbi. Built with a focus on simplicity, power, and affordability, Ootbi empowers mid-enterprise Veeam customers to safeguard their data with ease. By combining advanced backup storage technology with ransomware-proof features, Ootbi ensures data integrity and protection, even in the face of sophisticated attacks.

Immutability: A Crucial Defense Against Ransomware:

A key aspect of Ootbi is its immutability feature. By making backup data immutable, Object First prevents ransomware from tampering with or encrypting critical files. This ensures that organizations can recover their data securely, without falling prey to extortion. Anthony Cusimano dives into the technical details of how Ootbi achieves immutability, highlighting its effectiveness in thwarting ransomware attacks.

The Object First and Veeam Partnership:

Anthony Cusimano sheds light on the strategic partnership between Object First and Veeam, a leading provider of backup and recovery solutions. By joining forces, Object First and Veeam have enhanced their respective solutions, delivering a seamless integration that maximizes data protection and recovery capabilities. Anthony explains how this collaboration amplifies the strength of Ootbi, providing mid-enterprise Veeam customers with a comprehensive, reliable, and future-proof backup storage solution.

Find out more at Object First's website: https://objectfirst.com

Don't forget to watch, read and follow VMblog: Website: https://vmblog.com Twitter: https://twitter.com/vmblog LinkedIn: https://www.linkedin.com/company/vmblog Facebook: https://www.facebook.com/VMblogcom/

Jump straight in: ↪️ 0:00 - Intro 0:29 - Welcome to Anthony Cusimano, technical marketing director at Object First 0:48 - Background on Object First 1:43 - What VeeamON attendees should know about Object First 3:01 - What makes it unique and differentiated in the market? 6:21 - Exploring the Veeam partnership 7:39 - What's planned for the Object First booth at VeeamON? 8:51 - What are the big challenges facing Veeam attendees in 2023 and beyond? 10:12 - Ootbi Demo 16:24 - Wrap up ... https://www.youtube.com/watch?v=D7RehnNgm4s