Why and When to Use Empathy Maps? (Livestream highlight)

In this short highlight video from the recent UX live stream, I'll answer one of the chat questions on empathy mapping. In particular, why use this tool in the first place. Just like any other method in UX and user research activities, it's a tool that needs to be applied to solve specific problems or aid the user-centric/interpersonal/cross-functional ways of working.

Check the full live stream where this highlight was taken from here: https://youtu.be/CiAPRJlGoiY

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#uxlivestream #empathy #uxdesign ... https://www.youtube.com/watch?v=K0Kt-1g4mTY