User Needs and Business Goals Always at Odds?

Are user needs (UX) and Business goals always at odds? According to a lot of people in the field it seems so. However, it's not the only way to consider the challenges researchers and designers experience today. In this video, I'll share 3 distinct perspectives regarding the tension and challenges between business goals and UX.

More from VAEXPERIENCE: 📌 View other videos and subscribe to this channel: https://www.youtube.com/channel/UCMEQZDhP_k_YkFnwoCgT7SQ?sub_confirmation=1 📌 Join channel membership to access exclusive perks: https://www.youtube.com/channel/UCMEQZDhP_k_YkFnwoCgT7SQ/join 📌 Experience Designed Podcast (available on Youtube, Spotify and every major podcasting platform): https://www.youtube.com/playlist?list=PLM2Dd2NIn2Cq4c8tjVhByIjZJYln7sD15 📌 Design Squad UX community on Discord: https://discord.gg/design-squad-ux-community-808005473290289172 📌 Get Into UX Book: https://amzn.to/3EgmiXQ

Other resources to check out (affiliate links that support the channel): 🔗 Get 3 months free of the IDF Courses and Bootcamps: https://www.interaction-design.org/learn-ux-design?ep=vaexperience 🔗 UX design, User research and Innovation courses from Google and top US universities on Coursera: https://imp.i384100.net/3ey7Zy 🔗 UX design and research books I recommend: https://blog.vaexperience.com/ux-resources/reading-list/ux-design-books-i-recommend/ 🔗 Design leadership books: https://blog.vaexperience.com/10-essential-books-for-future-and-current-ux-design-leaders/

#ux #productdesign #userexperience ... https://www.youtube.com/watch?v=A0bjj-5jGUk