2024.08.07 | Darth Vader | To the Dark Side
Dean Moon
The Dark Side of LinkedIn...
Doesn’t require you to think. Doesn’t require you to work. Doesn’t require any effort.
LinkedIn is BIG, BIG business.
In 2016, Microsoft paid $26.2 billion for LinkedIn.
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𝗧𝗵𝗲 𝗻𝘂𝗺𝗯𝗲𝗿𝘀:
- 2021, [In] generated $3.8 billion from advertising. (an increase from $3 billion in 2020)
- 2021, [In] revenue from premium accounts was $6.4 billion.
- 2021, [In] subscriber were ~746 million; today its over a billion.
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𝗪𝗵𝗮𝘁’𝘀 𝘁𝗵𝗲 𝗽𝗼𝗶𝗻𝘁?
- The ‘Influencer’ or ‘Creator’ market is NOT going away.
- If you’re looking to grow your personal brand, or -
- Utilise a creator to grow your reach…
𝗕𝗲 𝗺𝗶𝗻𝗱𝗳𝘂𝗹 𝘄𝗵𝗮𝘁 𝘆𝗼𝘂 𝗮𝗿𝗲 𝗽𝗮𝘆𝗶𝗻𝗴 𝗳𝗼𝗿!
- Building a brand takes time.
- Creating awareness takes time.
- Nothing good happens overnight…
𝗕𝗲 𝗺𝗶𝗻𝗱𝗳𝘂𝗹 𝘄𝗵𝗮𝘁 𝘆𝗼𝘂 𝗮𝗿𝗲 𝗽𝗮𝘆𝗶𝗻𝗴 𝗳𝗼𝗿!
There are no shortcuts on any platform!
Quality attracts quality.
Don’t give yourself to the dark side!
Put in the work!
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내일 봐요 ✌️
I'm Moonie ❎
I write about Sales, GenAI & Digital Writing.
𝗦𝘂𝗽𝗽𝗼𝗿𝘁 𝗺𝘆 𝘄𝗼𝗿𝗸? Like this post 👍 + Comment 💬 Subscribe 🔔
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P.S.
Caught up with a friend the other day. I showed him my workflow and learnings. He asked: “It takes you 45 minutes to create a post?” I replied: “NO!.. about 2-3 hours to develop the idea”
But I have a process…
I'll share it soon!
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© RP Moon & Co. 2024. All rights reserved. Inspired by Star Wars. This work is transformative and not endorsed by the original subject. ... https://www.youtube.com/watch?v=H7f_SGcezhg
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