Unveiling the Hidden Story Behind YOUR Business!

When you meet a “friendly” in a bar, one of the first things you might hear is:

"So what's your story?"

There’s a good reason for that.

They want to know who they’re dealing with. They want to size you up. Are you a “friendly”? Can you be trusted? Is there any danger in being around you? Do I WANT to spend time with you?

And 90% of that can be determined when we know your story.

It’s no different online, is it?

The story we want to hear, though, is the story behind the story.

What does that mean?

Only that stories can be made up. But the story behind the story?

That’s the real deal.

This is how to come up with that one.

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