Third party tracking cookies are going extinct and that's a good thing. But in this video we explore the real issue with interest-based online advertising, how tracking cookies were only one half of the problem, and why Google's proposal is still incredibly dangerous for our society.

Google has recently pledged to not develop a workaround for tracking cookies. Again, that's a good think--though many people are rightfully skeptical.

Articles in this video:

https://thehill.com/policy/technology/541377-google-to-stop-tracking-users-for-targeted-ads?rl=1

https://blog.google/products/ads-commerce/a-more-privacy-first-web/ https://github.com/WICG/floc

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Timestamps: 01:11 - Google's pledge to their clientele 03:58 - How ads currently work 05:21 - What is FLoC? 07:49 - Privacy is only half the battle

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