YouTube keywords: Finding and using them
Paul Alan Clifford
Enroll in a free ProPresenter mini course at: http://TDM.fyi/pro6mini Click here to Subscribe to the largest source of ProPresenter tutorials online: https://www.youtube.com/paulclifford/?sub_confirmation=1 --~-- http://TrinityDigitalMedia.com/thfc On today's Tech Help for Churches,YouTube Keywords: How to find and use them
Computers are smart and are getting smarter every day, but the problem is that they're pretty literal and not great with the subtleties of human language. If you search for a word, Google (and by extension YouTube) search for that word and they try to find other content that contains similar content...with mixed results.
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That's where keywords come in. If you do some content on "matrimony" will a search on YouTube bring it up when someone does a search on "marriage"? Maybe, but what if a lot more people search for "marriage" and YouTube hasn't figured out that they're synonyms? You miss out on traffic, that's what.
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